On the topic of Olympics, I thought I would share a recent project I shot for the Globe & Mail for the upcoming Sochi games.
I pitched an idea to John Lehmann, The Globe’s west coast photojournalist, and we both agreed to try it out at the Canada Olympic Media Day. This is a time where almost all of the Canadian Olympic hopefuls are introduced to the media in one day. Different agencies, outlets, publications and newspapers all have separate hotel rooms which they use as studios and the athletes are each slotted with around 15 minutes of time in each room. This is where all the interviews, pictures and quotes are from when you see all the pre-hype to the Olympics on T.V or in the newspaper.
Anyways, we decided that we would shoot the athletes on a polaroid camera and have them sign the the bottom of the polaroid image with a message to Canadians. While the polaroid was developing, John would take a portrait of the athlete on a digital camera and sports writer Dave Ebner would interview them.
This was a different approach and produced an interesting collection of images. Other photographers from different publications produced some beautiful work as well, including Jimmy Jeong for the Canadian Press which can be seen here.
The final product turned out great and the Globe used the Polaroids as a two-page ‘Folio’ and on A1.